Job Responsibilities

1. Brand Identity Development:

o Work closely with the marketing team to develop and maintain the visual identity of Gusto Cake and Sein Sauce.

o Create and refine brand guidelines to ensure consistent branding across all platforms.

2. Package Design:

o Design eye-catching and marketable packaging for Gusto Cake and Sein Sauce products.

o Collaborate with the product development team to ensure that packaging meets both aesthetic and functional requirements.

3. Marketing Collateral:

o Develop visually appealing marketing materials, including brochures, flyers, and promotional materials, to support sales and marketing initiatives.

4. Digital Design:

o Create engaging graphics for online platforms, including social media, websites, and email campaigns.

o Stay updated on design trends and incorporate innovative and fresh ideas into digital content.

5. Photography and Image Editing:

o Collaborate with photographers to capture high-quality images of Gusto Cake and Sein Sauce products.

o Edit and enhance product images to meet branding standards.

6. Collaboration:

o Work closely with cross-functional teams to understand their design needs and deliver visually impactful solutions.

o Participate in brainstorming sessions and contribute creative ideas to enhance overall brand strategy.

Job Requirements

1. Education:

o Bachelor & degree in Graphic Design, Visual Arts, or a related field.

2. Experience:

o Proven experience as a graphic designer, preferably in the food or consumer goods industry.

o Portfolio showcasing a range of design work, including packaging, branding, and digital design.

3. Skills:

o Proficient in graphic design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign).

o Strong understanding of design principles, typography, and color theory.

o Excellent communication and collaboration skills.

4. Creativity:

o Ability to think creatively and translate ideas into visually appealing designs that align with brand objectives.