Job Responsibilities

 Develop and implement marketing strategies for brand and business growth

 Increase market share and customer engagement through campaigns and content

 Formulate and implement digital marketing strategies across multiple channels and tools

 Optimize budget allocation, expense and tracking

 Conduct market research and analysis to evaluate trends, brand awareness and competitor

ventures

 Initiate and control surveys to assess customer behaviors

 Creativity is a MUST when strategizing for the MKT planning

 Communication and planning with internal teams for the campaigns

 Monitoring and tracking campaigns performance

 Report data to provide to track over all MKT performance

 Segment target tiered customer/product to plan for promos & utilize MKT budget

 Utilize search engine & BI data to strategize on MKT plan

Job Requirements

 Graduate in marketing, business administration or relevant field

 Proficient in MS Office and marketing software (e.g. CRM)

 Proven experience as senior marketing executive or similar role

 Good understanding of market research techniques, data analysis and statistics methods

 Thorough knowledge of strategic planning principles and marketing best practices

 Familiarity with social media and web analytics

 Excellent communication and people skills

 Strong organizational and time-management abilities

 Creativity and commercial awareness

 Critical-thinker and problem-solver

 Ability to multi-task and good Team player