Job Description

·       Develop and execute digital marketing campaigns to increase brand awareness, audience engagement, and qualified lead generation, including managing online advertising platforms such as Meta Ads.

·       Manage the company’s social media platforms, including Facebook, TikTok, YouTube, Instagram, and other relevant channels, ensuring consistent and professional brand communication.

·       Create engaging digital content, including social media posts, short-form videos, reels, stories, and promotional materials, and maintain a consistent content calendar.

·       Monitor and analyze digital marketing performance, including reach, engagement, leads, and campaign effectiveness, and prepare regular reports with recommendations for improvement.

·       Conduct market research, competitor analysis, and industry trend monitoring to identify new marketing opportunities and improve campaign strategies.

·       Develop digital marketing content and campaigns to promote the company’s immigration and visa services to target customers.

·       Generate qualified lead lists and coordinate with the Sales Team to support lead conversion and business growth.

·       Support digital marketing initiatives targeting the Chinese market in Myanmar and other potential customer segments.

·       Work closely with the Sales, Consulting, Business Development, and other relevant departments to plan and execute marketing campaigns, events, promotions, photoshoots, and video production.

·       Coordinate with the BD Manager to organize and support business development events and marketing activities.

·       Stay updated on social media trends, digital marketing tools, platform updates, and best practices to continuously improve marketing performance.