Job Description

Ø  Planning: Develop sales and marketing policies and procedures, set objectives, sales target (KPI), and prepare sales and marketing strategic plan for productive and systematic operations.

Ø  Manage and Supervise day to day tasks and activities of team members. Monitor their performance, operational planning process, financial/budget execution to achieve high-performance.

Ø  Customer Relationship: Regularly visit and maintain strong relationships all related interested parties and building effective communications and productive working relationships with new customers, previous customers, consignee vendors, schools and collaboration partners.

Ø  Develop and implement comprehensive marketing strategies, KPI targets that align with business goals

Ø  Able to know and propose methods on how to steer marketing strategies based on the sales target requirement.

Ø  Set short- and long-term marketing goals to reach the KPI target.

Ø  Collaborate with cross-functional teams such as sales, product, and customer support.

Ø  Oversee the planning and execution of multi-channel marketing campaigns, including digital, social media, email, events, and traditional advertising.

Ø  Monitor and optimize campaign performance through data analysis and reporting.

Ø  Conduct market analysis to understand trends, customer needs, and competitive positioning.

Ø  Identify and evaluate new marketing opportunities outside of Yangon and within Yangon.

Ø  Ensure consistent brand messaging and positioning across all platforms.

Ø  Oversee the creation of high-quality marketing materials and content.

Ø  Manage the marketing budget and allocate resources effectively.

Ø  Sales & Promotion: Prepare and plan attractive promotion plans for consignees & customers for each season to ensure a high sales traffic. Make strong connection to our consignees to ensure a high sales target from them.